8/11/2009

@Affiliate New Program – Don’t Be Blind With Affiliate Marketing

You’ve stumbles upon the perfect product to sell as an affiliate marketer. The sales page is so good you think great an “affiliate new program”. The ideas are new and fresh. The product seems to be cutting edge “the next big thing”. The cost is right, the commission fantastic, and the graphics beautiful. Exciting isn’t? Slow down stud. You might be skillful enough to get tons of traffic to your landing page and quickly start generating a lot of sales, but it can be risky to take a new program at face value. What if the product is no good?

Yes you know Refunds; this could be a nightmare for an affiliate. New programs that promote goods that fail to be as good as advertised can cause chargeback’s and refund requests at a rapid speed. All those commission cheques you received that you were happy about will all disappear and all your hard work would be for nothing.

There is something even worse than just loosing those commission cheques. You would destroy the relationship you worked so hard to build with your customers, also all future earning can be in jeopardy because your customers would question every other product you try to sell or recommend to them, and this can set you back months or even years. You would not want to see your profits disappear as angry customers clamor for refunds; this is why you need to do research before putting your name on or promoting a new affiliate product.

What’s the Solution? You should examine the product before promoting it. You must find out if it is good or not. Is it worth the hype, is it all it is advertised to be. Will your customers like it or not? You should get information from people you trust, someone with first hand experience with the product, find out if what is said on the sales page is consistent with the actual product. A good place to check out for this information is forums, and chat rooms if you find forums based on affiliate marketing you can simply ask other fellow affiliates if they know about the particular product. You should get enough information to make an informative decision.

Of course purchasing the actual product and testing it for yourself is also a good idea, this is obviously the best way to test an item. Once you do all of this you would be in a good position to promote a new affiliate product. You can target more traffic with greater efficiency if you know first hand about a product and have high confidence in your product. This would make the possibility of customers purchasing your products higher.

When choosing products to sell and promote be careful and be sure to keep your eyes open and don’t enter blindly. A little vision can give a substantial head start on successful affiliate advertising. Do research on your product and it can save you a world of trouble. If you need more information on affiliate new program check out the attached link.

@Affiliate Marketing - Benefits Of Having Your Own Affiliate Program

It is a good thing if you are an affiliate for various programs when you are starting out, depending on the level of marketing expertise you have. Your list and your partners could really pay off well for you.

Over time, you will find steady earnings that will really propel you some in your internet marketing business. While your situation becomes more favorable, you must continue to aim for expansion and be excellent in what you have chosen to undertake as an affiliate.

But the best thing is really having your own affiliate program or joint venture program. This is not about being an affiliate for somebody else. This is now having your own affiliate force.

The good thing about having an affiliate program is that it’s virtually risk free because it’s a pay per sale or pay per performance. You only pay for results. No sale and it won’t cost you anything. There are lots of sales and commissions paid out. The more commissions you pay, the more income you get.

One thing you have to decide in this step is do you want a two tier or one tier model? From a distance or in theory, it really looks like two tier is better because there’s a bit of a viral effect there.

However, there are instant challenges to two tier. The first is from the standpoint of the software. And the second is from the payment-processing standpoint. You need to always ask yourself: Is that the business model you want? Is that the kind of lifestyle you want? So you must go back to the foundations of your business.

If you are using Paypal as a Payment processor, don’t go two tier. Of course, you have to notify Paypal. Now they don’t assign an account manager until you do about 10 to 15 thousand. So, if you’re just starting out, you have nothing to worry about, but you’ll grow out of that point and experience the hassles then.

You have lots of options. You can do pay per click, pay per sale, pay per action or pay per lead. Another thing to decide is which software, system or script you are going to use. These are also very important as you form your affiliate force.

Another thing to consider in an affiliate program is how are you going to keep you people or your affiliates excited or continually promoting your product. You can have special affiliate promotions, contests, special deals.

Having your own affiliate program really brings in pool of benefits for you that being an affiliate for other businesses will not give you. The fact that you manage to monopolize your earnings because it is you who call the shots is a major benefit in itself.

When you do have your own affiliate force, there will be adjustments to make with regard to how you do your business. You will take sole responsibility for how your business turns out.

@Reseller Program Or Affiliate Program? Which Is Better?

When it comes time to expand your business there are two ways you can hire a work force without having to pay them out of pocket. You can start an affiliate program, which is a simple way to hire a motivated sales force and pay them based on their production. But one often overlooked method of expanding the online business is with a reseller program.

The difference between a reseller program and an affiliate program is that resellers usually buy your product or service from you at the price that you set then turn around and sell the product or service to their customers for a profit. There are advantages and disadvantages to both kinds of programs. I prefer affiliate programs, but there are businesses that can benefit from a reseller program.

If you sell products or services below market value then you can set up a reseller program with not much risk. One industry that is rife with resellers is the web hosting business. Many large web hosts have a reseller program where they sell a huge amount of web space for a low price. Their resellers then sell the hosting services for a profit. There are literally thousands of resellers out there for the various hosting companies online.

Almost any product or service can benefit from a reseller program. But most will benefit from an affiliate program too. With a reseller program you don’t have to spend as much time and energy creating helpful materials. It’s almost obligatory for an affiliate program. In fact, it is recommended if you want your affiliate program to succeed. Resellers tend to be a more independent lot and many like to add their own services to the products and services they purchase from you.

When it comes to deciding between a reseller program or an affiliate program, think long term. It is easier for a reseller to get out than for an affiliate. Affiliates tend to market heavily and may have ads, newsletters, websites, and other online marketing collateral built just around your products and services. And the personalities of resellers vs. affiliates must be considered as well. A reseller may demand more service from you whereas your affiliates will follow your lead more. Something else for you to consider.

So should you have an affiliate program or a reseller program. They both benefits and drawbacks. It just depends on your goals.

@7 Ways To Protect Your Affiliate Program From Affiliate-Scammers

In an affiliate program, one or more less popular companies join together and help one another in marketing their products and services. The program works as the affiliates are paid commission whenever something is brought to the parent site through the attempts of the affiliates including website visitors, purchases made at the affiliate site, clicks on the advertisements or new registrations at the site. Recruiting affiliates helps in spreading the brand awareness of the company, attract more traffic to the site and increase the sales of the company, therefore it becomes extremely essential to choose an affiliate who is well-versed with the technicalities of marketing and who is able to attract more traffic to your website. It is a wonderful idea to have some one to work for you and send traffic to your website and all you have to do is to sit and wait for the visitors logging on to your site.

In order to attract affiliates to your website, you need to place ads on the relevant websites that are attractive enough to draw people who are interested to become affiliates. But… Among a lot of good affiliates, there are a huge number of affiliate scammers on the net who are lying around and waiting to trap you when you start looking for a real affiliate to do deal with. Believe it or not, there is an entire niche industry of these scammers. So, in order to avoid being trapped by these affiliate scammers, you need to follow these simple steps while recruiting an affiliate:

1.First of all, you must make sure that the affiliates recruited by you have your web links on their website. May be you will have to remind them a few times through monthly newsletters and monthly progress reports.

2.Always track your affiliates – where do they get the traffic from – websites, search engines, pay per click campaigns, etc. Check if the affiliates are placing your ads on some of the most popular sites.

3.Check if they are submitting articles or any content about your products to some of the most reputed article directories.

4.In order to get away from the affiliate scammers, do a lot of research of the affiliates when they join your affiliate program. Track where do they get their traffic from, track if that traffic converts. You should definitely check for fraud that affiliates might bring. E.g. if an affiliate joins and starts making a lot of sales in a very short period of time, you should better check where does he/she gets the traffic from, if it’s a legit traffic, etc.

5.Join some good web-master forums and read their posts and threads. Try to search for posts about affiliate’s scamming. This way you will definitely find some user experiences and tips on how to avoid such affiliates.

6.Once an affiliate signs up on your program and starts making sales, you should definitely contact him/her. Why? This way you could develop a relationship with your partner, ask if he/she needs anything more to promote. This way you could also check out if your affiliate responds to your messages.

7.You need to have a good affiliate management system like Click2Sell.EU (http://www.click2sell.eu) in order to completely track all your own and your affiliates sales, track your affiliate’s performance and if you find the bad ones – you can easily ban them. This way you can keep a record of your sales drawn through the affiliate’s efforts and develop a good partnership with your affiliates.

If you have started your own affiliate program and want to recruit some affiliates for your program then the above mentioned tips can provide you with the best possible affiliates in the market and also avoid you from getting involved in undesirable affiliate scammers.